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BOOSTING SALES CHANNEL PERFORMANCE by going digital

To develop its indirect sales channel (via partners), our client needed an efficient solution to automate and support all partner management processes such as the recruitment, contracting, commissioning, opportunity, support and performance processes.
Initial Pain Points
  • Unclear and error-prone processes.
  • Poor quality of data and records.
  • Low process automation.
  • Lack of managerial insights (revenues, costs, performance, quality).
what we provided
  • Management of the entire project.
  • Reengineering of all channel management processes.
  • Analysis of available IT systems and selection of the most appropriate solution (Salesforce.com).
  • IT implementation: contracting, integration, customization and data migration.
  • Training of users. Coaching of the system administrator (new line role).
Benefits for our client
  • Annual cost savings of 800'000 CHF.
  • Project ROI achieved in less than a year.
  • 15% yearly sales channel growth.